Erica Santiago

Erica Santiago

Erica Santiago is a staff writer for HubSpot's marketing blog, content creator, and former journalist. Her past experience snooping the web for the latest scoop and using SEO best practices to help stories rank has made her a social media and SEO expert. As a blogger, podcaster, and YouTuber, she knows her way around the creator economy and what it takes to build a platform that connects with consumers. In addition to HubSpot, Erica's work has been published in various NBC and ABC-affiliated news outlets.

Gen Z is turning this CEO's business model upside down

Gen Z is turning the marketing world upside down. Here's how Hootsuite CEO Irina Novoselsky is embra...

Erica Santiago

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The Power of Partnerships and Innovation, according to New Balance's Calvin Goncalves

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How HubSpot Media's Head of Audience Development & Distribution Breaks the Marketing Mold

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What's next for social media?

Erica Santiago recommends the Social Media Trends Report to stay up to date on what top companies are doing to stay ahead of the curve.

Download the report

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