Marketing Against the Grain Articles | Bold Strategy

How The Doux uses AI to engage community

Brianne Garrett
Updated 12/16/25
4 marketing takeaways from Taylor Swift

Annie Zaleski
Updated 12/16/25
How Cutting Distribution Boosted Our YouTube Views by 420% [Expert Interview]

Curt del Principe
Updated 12/8/25
Is marketing tuberculosis?

Laura M. Browning
Updated 12/8/25
Don't just grow to grow: Real talk from a serial founder

Curt del Principe
Updated 8/27/25
Rare Beauty’s “anonymous insider” spills the tea on their new Substack

Laura M. Browning
Updated 7/17/25
Make space for customers to see their business as part of yours

Laura M. Browning
Updated 6/24/25
Trash AI Content, Experimental Budgets, and TikTok for B2B: Ross Simmonds Unfiltered

Caroline Forsey
Updated 6/16/25
The Growth Hack Era is ending, according to Digiday's former Editor-in-Chief

Curt del Principe
Updated 5/12/25
How Heike Young Uses Humor to Transform B2B Marketing

Caroline Forsey
Updated 4/21/25
Chubbies Co-founder Warns: Don’t Get Hooked on the Performance Marketing Drug

Curt del Principe
Updated 2/3/25
Marketing Wrapped 2024 & Top Strategies for the New Year, According to Spotify's Global Head of Business Marketing

Caroline Forsey
Updated 12/16/24
It’s Like Marketing, But Made for Humans: Lessons from Oatly’s EVP

Caroline Forsey
Updated 12/10/24
How an Entertainment Strategy Helps You Cut Through the White Noise

Curt del Principe
Updated 12/9/24
6 marketing takeaways from Longlegs’ campaign of terror

Laura M. Browning
Updated 10/31/24
Marketing for the Lulz

Laura M. Browning
Updated 8/26/24
“This is disgusting, try some”: Marketing Chicago’s vile-tasting liqueur

Laura M. Browning
Updated 8/12/24
Martha Stewart, $400K Fighter Jets, and Comedy Writers: How Liquid Death Wins at Anti-Marketing, According to Liquid Death's VP

Caroline Forsey
Updated 7/22/24
How An NBA Marketer Brought the Brooklyn Nets to Paris (& What Marketers Can Learn from Him)

Caroline Forsey
Updated 6/26/24